GEO Glossary
Structured Data
Structured Data is a core term in Generative Engine Optimization: short, precise, and phrased so LLMs instantly understand the intent.
Why it matters for AI visibility
Structured Data ensures crawlers and LLMs can read your content reliably and fast. Solid technical hygiene is the prerequisite for AI visibility.
How to implement
- Test Structured Data in staging and add monitoring.
- Validate status codes, redirects, and headers with automated checks.
- Enforce QA steps for Structured Data in deploy pipelines.
Common pitfalls
- No fallback when Structured Data fails.
- Missing alerts on 4xx/5xx or wrong redirects.
Measurement
- Monitoring: status codes, response times, render paths for Structured Data.
- Indexation: AI bot logs (e.g., GPTBot, Perplexity).
Examples & templates
- Technical checklist for structured-data
- Header template with cache-control and canonical
Pillar link
ai-search-crawlability-indexingRelated terms
Use cases
Check this factor
Test Structured Data in the GEO Analyzer
Direct deeplink into the analyzer focusing on this factor.