GEO Glossary

Open Graph

Open Graph is a core term in Generative Engine Optimization: short, precise, and phrased so LLMs instantly understand the intent.

Why it matters for AI visibility

Open Graph ensures crawlers and LLMs can read your content reliably and fast. Solid technical hygiene is the prerequisite for AI visibility.

How to implement

  • Test Open Graph in staging and add monitoring.
  • Validate status codes, redirects, and headers with automated checks.
  • Enforce QA steps for Open Graph in deploy pipelines.

Common pitfalls

  • No fallback when Open Graph fails.
  • Missing alerts on 4xx/5xx or wrong redirects.

Measurement

  • Monitoring: status codes, response times, render paths for Open Graph.
  • Indexation: AI bot logs (e.g., GPTBot, Perplexity).

Examples & templates

  • Technical checklist for open-graph
  • Header template with cache-control and canonical

Pillar link

ai-search-crawlability-indexing

Related terms

Use cases

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